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NOBLE PANACEA

SOCIAL MEDIA
Helmed creative content for social media channels during my time with the brand. This involved translating marketing strategies into campaigns ranging from seasonal to celebrity. Content development included photography, videography, design, retouching, animation, packaging and illustration.
KEY CELEBRITIES:
Jodie Comer
Rosie Huntington Whiteley
Sabrina Elba
KEY INFLUENCERS:
Julia Restoin-Roitfeld
Lyn Slater
JODIE COMER
Played an integral role in the production of the brand's first celebrity campaign starring the brand ambassador Jodie Comer.
KEY RESPONSIBILITIES:
Post-production feedback
Social Media Campaign development
Digital ADs
Retouching
VIDEOGRAPHY
KEY PROJECT:
Video direction for the 'Skin Results' 2021 campaign involving 6 models who were chosen to showcase diversity & the potency of Noble Panacea’s skincare.
Models were filmed showing skin results, application and lifestyle. The assets were used for social media channels & E-Advertising.
BEHIND
THE SCENES



CUTS:
PHOTOGRAPHY
ILLUSTRATION
Vector illustrations of luxury department stores to announce Noble Panacea’s availability in Harrods, Saks Fifth Avenue and Le Bon Marche across social media platforms.
Each illustration was approved by the respective teams of each department store.
ADVERTISING
Designed range of in-store advertisements & E-advertisements that were displayed in luxury department stores & top magazines.
VOGUE US:
Display ADs

PREVIEW

HARRODS:
In-store ADs

CONCEPT

FINAL RESULT
MAGAZINES:
Product photography featured in print ADs
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